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Under the background of consumption upgrading, the mobile energy storage industry will develop steadily for a certain period of time, and some mobile energy storage companies have carried out preliminary layout. However, at this stage, China's C-end consumers' demand for mobile energy storage is not clear and clear, and only by grasping consumers' purchase needs can we better complete the early market expansion.

According to the latest "2022-2023 Global Mobile Energy Storage Analysis and Investment Opportunities Analysis Report" released by iMedia Consulting, it is expected that in 2026, the United States will become the largest demand market for portable energy storage for outdoor activities, with demand reaching 6.000 million units, accounting for 44.3% of the world; In the field of emergency electricity, Japan is likely to become the largest application market due to the high incidence of disasters, with demand reaching 3.300 million units, accounting for 28.6% of the global total.

1. The market demand of products should be large

This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.

2. Focus on the total profit per unit time rather than the profit of a single transaction

In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.

Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!

This requires our sellers to look at overseas warehouses from a developmental and overall perspective.

For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.

Because Amazon is not responsible for the logistics services sent from China to overseas Amazon warehouses、 FBA first service appeared. Amazon fast registration green channel and FBA first journey service are provided. Canada FBA first service has three delivery methods.

Direct delivery; DHL、 UPS、 Fedex and other products are generally priced at more than 20kg. They are fast and suitable for urgent replenishment. In addition、 express delivery is free of reservation warehousing、 but it should be noted that Amazon does not act as the main body of customs clearance、 is not responsible for customs clearance and tax payment、 and must do a good job of declaration and tariff advance and prepare local customs clearance importers in advance.

The first voyage of FBA sea transportation: sea transportation+local customs clearance+destination country delivery、 trinity、 ready delivery and ready delivery. The whole price does not include tax. This kind of sea transportation is a long first journey、 which usually takes more than a month. In the local area、 it is sent to Amazon by trailer、 which generally requires warehousing reservation. The operation is more troublesome than express delivery. However、 the price is cheap. If you calculate it as 1CBM=167kg、 it is just a few yuan and 1kg、 which is 1kg cheaper than the express delivery. However、 it has a long time limit and is more suitable for non urgent replenishment.

FBA air transportation first journey: air transportation+local customs clearance+destination country delivery、 trinity、 delivery at any time and delivery at any time、 the whole journey including tax to the door. This air transportation first journey is more effective、 generally about 10-15 days、 and the local transportation is to Amazon by car. Generally、 warehousing reservation is required、 and the operation is more difficult、 but the price is moderate、 and the time is just right. Generally、 air transportation is more cost-effective、 but it is not suitable for urgent goods.

FBA's first sea voyage should be the lowest in terms of price and timeliness. Direct delivery and FBA's first air voyage allocation should be the same

International express delivery、 first choice (DHL、 UPS、 TNT、 FEDEX)、 of course、 EMS and postal parcels are also good、 you can consider from: freight、 security、 and delivery speed.

International EMS: about 3-7 days. The freight is relatively cheap. The EMS direct to the country is calculated by weight

UPS: about 2-4 days. Advantages: fast speed、 good service、 it takes about 48 hours to reach the United States、 and the goods can reach more than 200 countries and regions around the world

DHL: About 2-4 days. Advantages: fast、 generally 3 working days to Europe、 2 working days to Southeast Asia、 and comparison with national outlets.

FEDEX: About 2-4 days. Advantages: The price to Central and South America and Europe is competitive、 and the freight to other regions is expensive.

TNT: About 2-4 days. Advantages: It is fast、 takes about 3 working days to reach Western Europe、 has more countries to reach、 and can query website information quickly

China Post small bag: about 15 working days. Advantages: The freight is cheap、 the first weight and the added weight are 100 grams、 the customs clearance ability is strong、 and there are many articles that can be mailed.