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Digital camera packaging requirements;
1. Outer packaging: carton and packaging better than carton can play a sufficient supporting role
2. Dust-proof and moisture-proof packaging: products without original packaging must be wrapped with wrapping film or placed in ziplock bags/packaging plastic bags to avoid dust or moisture and mildew inside
3. Internal buffer packaging: products with original packaging can be wrapped with bubble film/gourd bubble film before packing; products without original packaging need to use cushioning materials such as air column/pearl cotton, which are fully wrapped and packed.
4. When wrapping multiple items in one package, the items must be separated, and the interval should not be less than 2cm (cardboard, pearl cotton, bubble film, etc. can be used).
5. The item is located in the center of the transport container, and the buffer material is evenly distributed on the bottom, surrounding and top of the box. The items need to be limited in the box, and there is no obvious shaking (the activity gap does not exceed 1cm)
In recent years, digital camera products have been favored by many consumers. On the one hand, due to the gradual rise of tourism around the world, on the other hand, people's requirements for the quality of recording a better life are constantly improving, so the demand for digital camera products is increasing day by day. .
In terms of overseas markets of the SLR camera industry, Japan’s SLR camera shipments were 3,870 units, and 25,900 mirrorless cameras; 40,757 units of SLR cameras and 66,079 units of mirrorless cameras in Europe (the European market has not surpassed SLR cameras for three consecutive months); Anti-82,133 units.
1. Headline transportation cost: It refers to the cost incurred in the first transportation of goods from China to the United States. The seller should choose a suitable transportation mode according to its own needs.
2. Warehousing or fulfillment charge: the cost of goods stored in overseas warehouses in the United States、 charged according to the storage period of goods、 and generally calculated according to the volume and weight of goods occupied.
3. Management fee: the expenses incurred by American overseas warehouse personnel for product entry、 transportation、 packaging and goods management do not include labor costs.
4. Delivery fee: One piece delivery is the service that most American overseas warehouses will provide now. The seller will push the order to the overseas warehouse、 and the overseas warehouse will arrange product delivery、 which is subject to the charge of the overseas warehouse.
5. Additional service fees: services such as transit、 return and replacement of goods、 overseas customer service、 etc. will be charged a certain amount of additional service fees、 mainly based on the services selected by the seller.
1. The market demand of products should be large
This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.
2. Focus on the total profit per unit time rather than the profit of a single transaction
In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.
Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!
This requires our sellers to look at overseas warehouses from a developmental and overall perspective.
For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.
There are three forms of overseas warehouse for cross-border e-commerce: FBA、 self built warehouse、 third-party warehouse
In fact、 managing the overseas warehouse is to manage its own goods and ensure that the goods are sufficient without wasting resources. This requires managers to consider sales data、 costs and other aspects to make full use of the overseas warehouse and help the normal supply of goods.
