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1. The market demand of products should be large
This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.
2. Focus on the total profit per unit time rather than the profit of a single transaction
In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.
Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!
This requires our sellers to look at overseas warehouses from a developmental and overall perspective.
For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.
1. An order must be created in the company's logistics system (package information must be entered)、 and invoices (3 pieces) and waybills (1 piece) must be printed in the system and delivered to us with the goods;
2. Try not to carry other irrelevant signs、 and suggest pasting signs of fragile products;
3. Fill in the order information correctly in English、 and the name of the article should be as detailed as possible. Do not declare with words such as Gift and Sample; The goods are clothing products、 and the invoice must be detailed (for example、 the name of men's clothing should be men's blouse or men's trousers).
4. Order information can be uploaded in batch using Excel or created through API.
1. Differences in the selection range: compared with the FBA warehouse、 the third-party overseas warehouse is more extensive、 like products with large volume and weight、 and suitable third-party overseas warehouses can also be found.
2. Difference of first course service: FBA warehouse will not provide first course customs clearance service、 but some third-party overseas warehouse will.
3. Difference in requirements for products before warehousing: The warehousing of FBA warehouse is relatively strict、 which requires the seller to stick the outer box label and product label before shipment. If the outer box or product label is damaged、 the seller will be required to sort it out before warehousing.
The warehousing requirements of the third-party overseas warehouse are not as high as those of the FBA warehouse、 and they even provide sorting and assembly services before putting on the shelf.
4. Differences in distribution after product warehousing: Amazon defaults to separate warehouses、 while third-party overseas warehouses generally place goods from the same seller in the same warehouse for centralized management.
5. Difference in warehousing cost: Generally speaking、 if the volume of goods is large、 the cost of using the FBA warehouse is higher than that of the third-party overseas warehouse.
6. Differences in product promotion support: choosing FBA and Amazon platforms will increase the exposure of sellers' products、 such as improving the ranking of sellers' products、 helping sellers seize gold shopping carts、 etc.、 which will help improve the flow and sales of sellers' stores.
There are three forms of overseas warehouse for cross-border e-commerce: FBA、 self built warehouse、 third-party warehouse
In fact、 managing the overseas warehouse is to manage its own goods and ensure that the goods are sufficient without wasting resources. This requires managers to consider sales data、 costs and other aspects to make full use of the overseas warehouse and help the normal supply of goods.
In the early years、 Matson Mason、 as an enterprise with the background of the US military、 was little known in the market. It was not because of his low popularity、 but because he was busy doing business with the US government and was unwilling to do business in commercial trade. If the US FBA logistics market was not very popular in recent years、 many people might not know this company、 their military background、 the self owned wharf of Long Beach Port、 and the 12 day direct flight to the US from Shanghai to Ningbo Customs clearance stability has become a household name in the market、 so it has also become a benchmark for the US FBA logistics.
ZIM (Star Ship) is not as famous as Maersk、 COSCO、 EVA and other shipping companies in the field of traditional shipping、 but it is also a relatively old shipping company. It failed to capture the market opportunities and missed its first share in the U.S. FBA logistics industry、 but it does not affect its own company advantages. In order to prevent Mason's monopoly in the FBA field He quickly made a strong and powerful counterattack - The NewSpeedyZIMeCommerceXpress (abbreviated as ZEX)、 which was specially tailored for cross-border e-commerce marine cargo、 improved efficiency as much as possible by optimizing the operation process of picking up and returning goods at the port of departure and destination、 and met the demand of cross-border e-commerce customers for timeliness. Therefore、 he has launched a long confrontation with Meisen in the FBA logistics in the United States.
The FBA First Way Logistics Company I have worked with for a long time is Taobo Supply Chain. They have their own companies and overseas warehouses in the United States、 Britain、 Europe、 Canada、 and Japan. They help with customs clearance. It is easy to deliver goods to them. I recommend you to try







