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1. The market demand of products should be large
This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.
2. Focus on the total profit per unit time rather than the profit of a single transaction
In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.
Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!
This requires our sellers to look at overseas warehouses from a developmental and overall perspective.
For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.
Air freight price calculation method:
（1） Air freight charge weight
According to the provisions of the airline、 when the cargo is small and heavy、 it shall be calculated according to the actual weight; In case of large volume and small weight of goods、 it shall be calculated by volume. A batch of goods consists of several different goods、 including light goods and heavy goods. The billing weight shall be the total gross weight or total volume weight of the whole batch of goods、 whichever is higher.
（2） Air freight price calculation and cost category
1. Rates;
2. TRANSPORTATIONCHARGES;
3. The airlines charge the international air freight according to the three regional rates set by the International Air Transport Association;
4. There are four main types of air freight: (1) general freight; (2) Freight rate of special goods or designated goods; (3) Class freight rate of goods; (4) Freight rate of container cargo
（3） Minimum freight
The minimum freight that the airline can accept for handling a batch of goods、 regardless of the weight or volume of the goods、 and the minimum amount that should be charged for transporting a batch of goods between two points. Different regions have different minimum freight rates.
（4） Other provisions on air freight price calculation
All the different air freight rates and charges have the following common points: the freight rate refers to the transfer from one airport to another. It is only applicable to a single direction; Other additional costs are not included. Such as picking up、 customs declaration、 delivery and warehousing expenses. Freight rates are usually published in local currency. Freight rates are generally calculated in kilograms or pounds. The freight rate in the air waybill is based on the applicable freight rate on the date when the air waybill is issued.
