Sports Clothing Order Fulfillment Services | Sports Clothing Drop Shipping
Under the favorable market, many giants have also begun to seize the women's sportswear market: Wolverine Worldwide acquired women's sportswear brand Sweaty Betty; Levi's acquires Beyond Yoga, a sportswear brand founded by Yun Women. According to NPD surveys, women's own brand sportswear brands accounted for 40% of the market in 2021. Private label sportswear accounts for 28% of the sportswear market, accounting for the largest share in this category.
Lululemon's 2020 annual report shows that women account for 69% of its net income. Meanwhile, three sports giants, including Fabletics, Under Armour and Adidas, consume less than 10% of women.
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If you want to select targeted products for overseas warehouse、 you should first figure out which products are easy to make profits for overseas warehouse、 and then use these standards to find the corresponding source of goods.
Product standards suitable for overseas warehouse include: products with large size and weight; Products with high unit price and gross profit; Charged、 liquid and powder products; High turnover rate of goods or seasonal commodities; For products that are urgently needed for occasional events or festivals、 such as furniture、 household appliances、 sports equipment、 office desks and chairs、 including the hot medical supplies、 the advantages of using overseas warehouses to deliver these products will be obvious.
Air transport means ordinary air transport. When transporting large quantities of goods、 the general freight will be cheaper than express delivery. However、 they need to deliver the goods themselves、 declare customs and even apply for inspection. It may also inspect the goods.
Express delivery is not necessarily air transportation. If it is international transportation、 the delivery time in some places is not necessarily faster than ordinary air transportation. But usually、 there is no need for customs declaration and inspection、 and it is convenient to pick up and deliver goods at home.
1. The market demand of products should be large
This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.
2. Focus on the total profit per unit time rather than the profit of a single transaction
In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.
Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!
This requires our sellers to look at overseas warehouses from a developmental and overall perspective.
For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.
