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Air transport aviation:
Advantages: It takes three to four days to get to the destination airport. Disadvantages: high cost、 no way to fly a single overweight and oversized item、 and no delivery of liquids and explosives.
Ocean sea Shipping: Advantages: products with low cost and cannot be transported by air can basically be transported. Disadvantages: It takes a long time to sign for receipt、 and it usually takes one month in Europe、 America and other remote regions.
In fact、 there is no conflict between the two. Most big e-commerce companies maximize their profits by taking advantage of both sides. The paint bar month before the peak shipping season starts to arrange shipping by sea. Specific shipments with short air transportation time can meet the needs of customers who need to shop during the shipping period. It is also not too much in the off season. The peak season is September、 January and February. Since September、 shipping should arrive at the port one after another. Goods can be recharged. Some promotional activities can be properly conducted to attract more potential customers
There are three forms of overseas warehouse for cross-border e-commerce: FBA、 self built warehouse、 third-party warehouse
In fact、 managing the overseas warehouse is to manage its own goods and ensure that the goods are sufficient without wasting resources. This requires managers to consider sales data、 costs and other aspects to make full use of the overseas warehouse and help the normal supply of goods.
For Amazon users in Chinese Mainland、 the first step of Amazon FBA includes two steps:
1. Deliver the goods to the warehouse of domestic service providers;
2. Domestic logistics service providers transport goods to Amazon warehouses (Amazon America or Amazon Europe)
One stop to shore overseas warehouses are built in Los Angeles and Mexico City、 providing one-stop control and management services such as first journey transportation、 cargo storage、 local return and exchange、 labeling、 etc. Domestic warehouses have opened the FBA direct delivery service of sea and air transportation in many places、 becoming a seamless bridge with FBA.
It is necessary for sellers of AliExpress to choose overseas warehouse. Why do you say so?
From the perspective of the markets covered by the AliExpress platform、 Russia and Brazil are the main markets for orders. About 60% of the overall order volume of the seller comes from Russia、 and 25% - 30% comes from Brazil or South America、 which happens to be the most difficult regions for customs clearance in South America.
Why choose overseas warehouse?
1. Overseas warehouse sellers can solve the problem of customs clearance of goods. Since it usually takes about a month to arrive in Russia by land transportation from China to Russia、 and also goes through strict customs inspection、 the logistics time is longer. Once the goods have problems、 the loss is not small.
2. Solve the problem of logistics timeliness. Some regions in Russia can achieve the same day or the next day、 which is totally different.
The seller should not want to save costs through overseas warehouse. The seller can sell several dollars more through overseas warehouse、 which is acceptable to customers. Instead、 the seller can achieve higher profits through overseas warehouse.
In addition、 the seller should be informed that the cost of domestic delivery and logistics may reach 500 yuan of freight、 while the cost and freight of 100 yuan of overseas warehouse will be saved a lot.
Therefore、 if the seller of AliExpress has the ability、 he must choose an overseas warehouse to deliver goods、 which can solve many problems for the seller
