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How to select an appropriate overseas warehouse for medium and large articles?
1. Mature management system: the information connection between customers、 commodities、 overseas warehouses and logistics companies is very important. It is necessary to choose the system that meets the order integration needs of your own enterprise. For overseas warehouses、 the maturity of the system is the key to the maturity of overseas warehouses;
2. Warehouse area and operation capacity: the overseas warehouse explosion and poor turnover are also common problems in peak seasons. Therefore、 companies with large inventory and operating capacity can also avoid these problems to a large extent;
3. Whether there is a professional team in China: an overseas warehouse service company with a domestic professional team will master the specifications before the goods are sent to the overseas warehouse、 to avoid problems overseas to the greatest extent、 to better avoid problems overseas、 and to better communicate and coordinate with customers;
4. Whether the overseas warehouse team is a local team: especially whether the person in charge of the overseas warehouse has many years of overseas life experience and many years of operation experience in the logistics industry. Each country and region will have different rules、 understand the truth、 and grasp the cost and risk;
5. Service items: In addition to providing overseas warehousing services、 are there any other sophisticated and comprehensive services? Companies with more comprehensive services will save you time and worry、 and make your turnover more flexible;
6. Whether customers will be selected: the warehouse itself has a clear positioning、 and any customer will receive overseas warehouses、 which will be highly risky. If any problem occurs in any link、 even one customer's problem will affect other customers. Therefore、 it is more reassuring to know how to refuse customers' overseas warehouse.
1. The market demand of products should be large
This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.
2. Focus on the total profit per unit time rather than the profit of a single transaction
In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.
Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!
This requires our sellers to look at overseas warehouses from a developmental and overall perspective.
For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.
Which products are suitable for FBA? Is it big or small? Is it expensive or cheap? The products with the following characteristics are suitable for FBA.
1. Products with excellent quality and performance. Such products will not be returned or replaced generally、 which can greatly reduce the loss of sellers.
2. Small size、 high profit products. The product is small in size、 easy to transport and can save costs. However、 it should be noted that the product price should not be set too low. Because the delivery by FBA will incur relevant handling fees and various transaction costs. If the product price is too low、 the profit will also decrease. It is suggested that the price of FBA products should be more than 5~6 dollars.
In general、 FBA is suitable for small and medium-sized sellers of products with excellent quality、 small size and high profits. The advantages of other products are not obvious.
1. An order must be created in the company's logistics system (package information must be entered)、 and invoices (3 pieces) and waybills (1 piece) must be printed in the system and delivered to us with the goods;
2. Try not to carry other irrelevant signs、 and suggest pasting signs of fragile products;
3. Fill in the order information correctly in English、 and the name of the article should be as detailed as possible. Do not declare with words such as Gift and Sample; The goods are clothing products、 and the invoice must be detailed (for example、 the name of men's clothing should be men's blouse or men's trousers).
4. Order information can be uploaded in batch using Excel or created through API.







