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1. The market demand of products should be large

This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.

2. Focus on the total profit per unit time rather than the profit of a single transaction

In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.

Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!

This requires our sellers to look at overseas warehouses from a developmental and overall perspective.

For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.

Air transport means ordinary air transport. When transporting large quantities of goods、 the general freight will be cheaper than express delivery. However、 they need to deliver the goods themselves、 declare customs and even apply for inspection. It may also inspect the goods.

Express delivery is not necessarily air transportation. If it is international transportation、 the delivery time in some places is not necessarily faster than ordinary air transportation. But usually、 there is no need for customs declaration and inspection、 and it is convenient to pick up and deliver goods at home.

The biggest difference is:

International air transport is generally from airport to airport. The consignor must deliver the goods to the warehouse at the airport or other places designated by the carrier、 and the consignor must go through the export customs declaration formalities by itself (of course、 if you go to the extreme、 you may ask that you can entrust an agent to do it instead of delivering and customs declaration by yourself、 of course、 you can entrust an agent to do it、 but the cost must be borne by you、 the same principle) The customer shall also go through the import customs clearance procedures when picking up the goods;

However、 international express delivery is almost a door-to-door service、 that is、 after the express company receives the goods at the door、 it directly delivers the goods to the address specified in the waybill until the consignee signs for receipt、 which is considered to be the completion of the service. During this period、 the export customs declaration and import customs clearance at the port of destination are handled on behalf of the express company. Sometimes、 when there are many goods、 the import duties generated at the port of destination are paid on behalf of the express company、 and then collected from the consignee when dispatching.

FBA air transportation is a common way of international logistics transportation. In the first transportation of fba、 many sellers are willing to choose air transportation to transport their goods to the destination、 because in terms of timeliness、 air transportation is relatively stable. In the case of the special line to fba in the United States、 the timeliness is generally about 2 days、 but if you choose sea transportation、 it may take 15-20 days、 and sometimes it will be more affected by the weather So it's good to choose air transportation.

The third-party e-commerce warehousing and distribution is a value-added service for cross-border e-commerce sellers to help them solve problems such as goods storage、 goods packaging、 printing and pasting、 logistics and distribution. The seller only needs to deliver the goods to a third-party freight forwarding company that can provide e-commerce storage and delivery、 and the freight forwarding company will store and keep the goods. After the subsequent order is placed、 the freight forwarding company will directly remove the goods from the shelf and help the seller send the goods abroad using the corresponding logistics.